Our story in pills
Gens Aurea S.p.A. claims over twenty years of experience in the world of precious items and an international expertise.
1999
First OroCash store opens in Monza
2009
Gens Aurea S.p.A. is founded
2010
Improvement of our international presence: development of Orocash stores in Italy and Spain with the OROCAJA brand and entry into Portugal with OURO CAIXA brand
2012
J Hirsch&Co and Progressio SGR S.p.A. Funds acquire the majority of Gens Aurea S.p.A.
2015
Opening of the first Luxury Zone store
2016
Acquisition of the exclusive license for the sole distribution of Alfieri & St.John items
2017
Launch of Luxury Zone and OroCash e-commerce platforms
2019
Gens Aurea S.p.A. acquired by Springwater Capital LLC
2020
Acquisition of SUPER EFECTIVO
2021
First PEGNO SICURO store opens
2022
Development of AUREA INVEST e-commerce website